Profound Heaven Soul Sovereign

Forty percent restoration, for the same price as the thirty-percent ones on the market!

Everyone was stunned by the announcement.

My god, that was incredibly cheap.

For a Martial Artist on an adventure, an extra ten percent recovery could be the difference between life and death. The significance was immense.

In everyone’s minds, even if the Ye family’s special forty-percent Qi Recovery Pill were twice as expensive as others on the market, people would still buy it, because its cooldown period was only one hour.

But not only was it not more expensive, it was actually cheaper. It was... it was like a gift from the heavens!

If this was true, who would ever buy a regular Qi Recovery Pill again? They’d all be swept into the trash, every last one of them.

"Patriarch Ye, when do they go on sale? I want fifty!"

"I want twenty!"

"I want a hundred!"

The Martial Artists could no longer contain their excitement.

But one sharp-minded Martial Artist spoke up, "Patriarch Ye, isn’t the Ye family also launching a third type of special Pill, the Gathering Profound Pill? What are its effects?"

"That’s right, there’s the special Gathering Profound Pill too."

"Yes, Patriarch Ye! Your special Blood Restoration Pill and Qi Recovery Pill are so powerful. The special Gathering Profound Pill must be impressive as well, right?"

"Hurry up and tell us!"

The crowd below was in an uproar, craning their necks in anticipation.

The fervor in their eyes was like that of a lecher watching a beautiful woman strip naked before them, so excited they felt their noses were about to bleed.

Ye Zhanxiong smiled. "You’ve guessed correctly. The effects of our third special Pill, the Gathering Profound Pill, are also far superior to the ordinary ones on the market. Take our low-grade special Gathering Profound Pill, and in one day of cultivation, you will gather as much Profound Qi as you would in five days of normal training. For the mid-grade, that’s ten days. And for the high-grade, it’s twenty days."

"As for the price, our low-grade pill costs the same as a common mid-grade pill. Our mid-grade costs the same as a common high-grade pill. And our high-grade pill is three times the price of our mid-grade one."

"These prices are the result of the Ye family taking a significant cut in profits. Our goal is to give back to all of you."

UPROAR!

The entire square erupted once more. This time, the resulting clamor was like a landslide, absolutely deafening.

Unbelievable. It was simply too unbelievable.

The Ye family’s low-grade special Gathering Profound Pill gave you five days’ worth of cultivation in just one day. And the crucial part was its price—it was the same as a common mid-grade Gathering Profound Pill, which only gave you three days’ worth. Looking back through history, no merchant had ever offered such a generous deal.

The Ye family was practically killing themselves to give back to all the Martial Artists in the city.

If they didn’t support a family like this, not only would their wallets protest, but their consciences wouldn’t allow it either.

"Patriarch Ye, are the effects of your special Qi Recovery Pill and special Gathering Profound Pill really that good? You’re not lying, are you?" 𝕗𝚛𝚎𝚎𝐰𝗲𝗯𝗻𝚘𝚟𝚎𝗹.𝕔𝐨𝕞

Suddenly, a skeptical voice rose from the crowd.

It was all just too incredible. Everyone had witnessed the effects of the special Blood Restoration Pill firsthand. However, the effects of the special Qi Recovery Pill and Gathering Profound Pill were impossible to verify without personal use.

He had no sooner finished speaking than he immediately drew the ire of every other Martial Artist present.

"Hey! Where did you crawl out from, you unreasonable lout? The Ye family is a family of integrity! Do you think they’d lie?"

"Exactly! You must be one of the Wang family’s lackeys, here to cause trouble! Get the hell out!"

"That’s right! Patriarch Ye is giving us such an amazing deal, and you dare to question him? Have you no conscience? No shame?"

"So it’s you, Liu Ping! Hmph. As of today, we are finished! I refuse to associate with an ungrateful bastard like you."

"Get out of here."

The Martial Artist, Liu Ping, never imagined that a single, casual expression of doubt would incite such a massive public backlash. Without him even realizing it, the Ye family’s standing in the hearts of the people had soared to incredible heights.

"Everyone, please quiet down," Ye Zhanxiong said softly. Instantly, the entire square went still. It was so quiet you could hear a pin drop.

All eyes turned to him, their gazes reverent as they listened intently.

"Heh heh. This young brother’s skepticism is understandable. After all, the Ye family’s Pills haven’t gone on sale yet. However, I can guarantee this to all of you: the Ye family developed these Pills in cooperation with the Alchemist Association. If any Pill fails to meet our advertised standards, you can take it straight to the Association. I solemnly promise: for every fake, we will pay a penalty of one hundred times its value!"

"Furthermore, I can also promise that as long as our costs do not increase, the Ye family will never raise prices within Blue Moon City. This applies to all Pills sold by the Ye family."

"Finally, I will repeat what I said before: the Ye family is a family of integrity. We aren’t afraid to earn a little less on these Pills, or even take a small loss. Our goal is to create a win-win situation for everyone and make our Blue Moon City stronger."

Ye Zhanxiong’s powerful, resonant voice echoed across the square.

"Well said!"

"Well said!"

"A family of integrity! Just listen to that! That’s what a family of integrity sounds like! They think of everyone else, not just profits! I ask you, is there any family in Blue Moon City better than the Ye family?!"

"Patriarch Ye, since you’re selling these Pills so cheaply, we Martial Artists can’t let you take a loss! From now on, any herbs I find in Black Wind Ridge, I’ll sell them all to the Ye family, as long as you need them!"

"That’s right! Our Demon Hunting Team will sell all the Demon Pills we acquire to the Ye family, as long as you need them!"

"We want you to know, Patriarch Ye, that we adventurers have a conscience too! We treat well those who treat us well!"

"Yes, that’s right!"

In an instant, the crowd was in a frenzy. The eyes of every Martial Artist were bloodshot, their blood boiling with passion.

"Excellent!" Ye Zhanxiong boomed. "On that note, the Ye family has another announcement! Not only will we be in the business of selling Pills, but we will also be purchasing all kinds of materials—herbs, Demon Pills, ores, and furs! In short, the Ye family will buy any materials you obtain from Black Wind Ridge. And we guarantee our purchase price will never be lower than the market rate!"

"Now, I announce, the Ye family Pharmacy is officially open for business!"

After Ye Zhanxiong finished speaking and waved to the crowd, the Ye family guards behind him lit the ceremonial firecrackers. With a deafening CRACKLE and POP, the Ye family Pharmacy was officially open for business.

WHOOSH!

Nearly every Martial Artist there surged forward in a massive swarm.

"I want twenty low-grade special Blood Restoration Pills, twenty low-grade special Qi Recovery Pills, and ten low-grade special Gathering Profound Pills!"

"I want a hundred of each!"

"Me too, I want..."

In an instant, it was so crowded in front of the Ye family Pharmacy that there wasn’t even room to stand. By contrast, the front of the Wang family Pharmacy was nearly deserted. Meanwhile, the clerks at the Zhou family’s shop, who had been enjoying the show, were completely dumbfounded.

Many of the adventurers who normally sold Demon Pills and other materials to the Zhou family had all rushed over to the Ye family’s shop instead. They were actively offering to sell their goods to the Ye family, even at low prices. The scene was a sight to behold.

With this three-pronged attack—launching three types of special Pills—the Ye family had not only stunned the Wang family, but had also knocked the Zhou family senseless, leaving them reeling.

In front of the Wang family Pharmacy, Wang Hai and his men’s faces were ashen. He felt the blood rush to his head, and the world began to spin.

He knew that this move by the Ye family was like an assassin’s fatal strike—it had plunged a dagger deep into the heart of the Wang family.

The Wang family was now facing its most dangerous moment in centuries.

"Patriarch, we... what should we do now?"

"Where did the Ye family get these three types of Pills? It’s unbelievable."

"Damn it, this is outrageous! The Ye family is trying to completely annihilate us! We can’t just sit here and wait to be slaughtered!"

Wang Hai took a deep breath, forcing himself to calm down, but he still felt dizzy and unsteady. His face grim, he said in a low voice, "Let’s go. We’ll return to the family estate and decide what to do there."

Back at the Ye family Pharmacy, Ye Zhanxiong and his men watched Wang Hai’s pathetic retreat, a deep sense of vindication washing over them.

"Patriarch Ye, could I have a word?"

"Patriarch Ye, haha! I always knew the Ye family was destined for greatness!"

In addition to the Martial Artists, the leaders of the other major families in the market also came forward one by one. They greeted Ye Zhanxiong and his people warmly, eager to curry favor.

After the Ye family’s move today, combined with the events of last night’s banquet at the City Lord’s Mansion, nearly every family understood that the winds of power in Blue Moon City were about to shift.

WHOOSH!

It was like a spring breeze blowing through the city.

It wasn’t just the trading market. Within an hour, news of the Ye family’s announcement had spread throughout all of Blue Moon City.

When people heard about the effects of the three new Pills, no one could believe it. They all thought it had to be a joke.

But when they went out into the streets, they discovered new Ye family shops had opened right next to the existing Wang and Zhou family shops. They were swarming with Martial Artists, the scene more frenzied than if they’d been injected with stimulants.

Meanwhile, the counters on the first floor of the Alchemist Association were also fully stocked with the new Pills. The main hall was so packed with people there was barely room to move.

The first customers to buy the Pills tried them out, still half-skeptical.

The results were shocking. The effects of the Ye family’s three new Pills weren’t just as good as advertised—they were even slightly better.

This discovery drove every Martial Artist into a frenzy. Some who had already purchased dozens or even hundreds of Pills rushed to withdraw their life savings to buy more.

’Pills this effective and this cheap? Even if I don’t need them right away, it’s worth stocking up.’

Even though the Ye family and the Alchemist Association had prepared extensively for this day, the explosive demand still took Hua Luoxuan and the others by surprise.

To prevent the Pills from selling out completely, even Hua Luoxuan himself had to step in, joining a large group of Alchemists from the Alchemist Association to refine Pills by the hundreds of cauldrons at a time.